
Ruru Direct is a BTC vending system, where consumers can buy and sell BTC in small amounts online, and local currency is accepted or dispensed via local vendors.
Available only in Argentina, Colombia, and El Salvador.
How It Works
Buying Bitcoin
- Order a buy voucher on Ruru Direct’s website (after KYC), locking in a purchase price.
- You have a limited time to pay cash at a local retail partner who marks the voucher paid. (You probably ordered the voucher on your phone while at the retailer.)
- The voucher is valid for a fixed amount of BTC which you can redeem online any time to send the BTC to any wallet.
Selling Bitcoin
- Orders a sell voucher on Ruru Direct’s website (after KYC), locking in a sale price.
- You have a limited time to send BTC to the voucher address and Ruru will mark the voucher paid.
- The voucher is valid for a fixed amount of local currency, which you can redeem at a local retail partner.
Ruru is a comprehensive financial platform that facilitates the use of digital currency and electronic banking to power economies.
Product Features
Buy/sell between $1 and $500
Market: mass customer
Monetization: transaction fee
Available as white label for merchants and institutions who handle currency
Technology
- Ruru Web Interface
- AthenaPay Payment Processing
- International cash payment networks (incl. Directa24)
- Or, under white label, through your existing retail cashiers!